"It pays to jump in at the deep end" - Insights into traineeship at Corporate Communications
It's worth taking the plunge if you want to grow with new challenges. I am Karolin Berg and a trainee in Corporate Communications at Bayer. I'll tell you here on the career blog why I see the traineeship as an opportunity for personal and professional development and why it's worthwhile.
My path to Bayer
After completing my master's degree in media and communications management at the Macromedia University of Applied Sciences in Cologne, as well as numerous internships and student jobs in communications with a great deal of passion, it was clear to me that communications was the right place for me! Then I discovered the job advertisement for a traineeship in Corporate Communications at Bayer and my curiosity was piqued.
Since November 2020, I have been working on a wide variety of projects and topics in Corporate Communications. The variety of tasks can be compared to a colorful bouquet of flowers: From planning, conceptualizing, and preparing editorial content for internal & external communication channels, to developing and implementing global and national communication concepts and strategies, to supporting crisis communication. Add to this the exciting environment of the company: in our international life science company, almost 100,000 employees work every day to develop groundbreaking innovations in medical care and agriculture. Around 470 colleagues worldwide communicate these innovations and engage in dialog with a wide range of stakeholder groups. Our team consists largely of experienced press officers and is responsible for media relations, CEO and CFO communications, as well as financial, German and crisis communications.
A picture is worth a thousand words
"A picture is worth a thousand words" - this metaphor also applies to the communications industry. That's why I'd like to show you in this short clip what my everyday life is like at the Leverkusen headquarters.
I look back on the last two months of my two-year traineeship. The past 22 months have been a lot of fun, presented me with exciting challenges and promoted my personal and professional development. Working with my colleagues has been a great pleasure, and I've made some real friends in our trainee community. One advice I would like to pass on to all prospective trainees: Be brave and stay curious! At Bayer, there are many opportunities to contribute your own ideas and try out new formats. I like that - so much so that I'm supporting our team in a new position in Germany and crisis communications after my traineeship.